Fast rising, vibrant and head turning rockers The Now release their new single and video ‘Too Hot To Handle’ being the title track of their highly dynamic and acclaimed debut album available now on CD/vinyl and all digital platforms via Trew MusicHERE.
“We’ve been really inspired by some of the brave stories told by people who have suffered from mental health. We all read some remarkable stories during men’s mental health week and still continue to read about the stresses that people can come under.” Opening up the charismatic and engaging frontman Shane Callaghan says of the theme brutally depicted in the accompanying visceral and striking video, “Luckily as a band we’ve not suffered directly from mental health. The line “I’ve got a problem in my head, I’ll just watch it burn instead”…this is really what a lot of men do and instead of talking about it we tend to hold it all in until it gets too much. We hope the song can give anyone some comfort if they’re ever feeling like there’s no escape but remember there’s always someone there to pick up the pieces.”
Hailing from South Wales UK, the energetic 4 piece are made up of Shane (lead vocals/guitar), Callum Bromage (guitar/vocals), Jay Evans on (bass/vocals), Will Scott (drums), as a live band they ensure that not only will you see one of the best shows around, there’s a place for you to escape the mundane fallacies of day to day life and to be part of something bigger than you can imagine. Their hooky, instantly relatable music has been featured as a Planet Rock Track of The Week, on ITV, BBC Radio 2 Johnnie Walker Show and Sky Sports to name a few. The stunning debut was recorded at the highly renowned Real World Studios and produced by Grammy Award winning Oli Jacobs, (Peter Gabriel, The 1975).
The album is by no means a one-trick-pony. Bearing swaggering balls to the wall rock, sing-along anthems and a sweeping ballad which all demonstrate a clear crossover appeal from rock to indie to pop exemplifying the sonic breadth of the band. “It’s a safe bet to say that we have something for everyone and we’ve all been through difficult times in our lives – from emotional break ups, to the ever changing transitions we face and obviously the challenges of losing people close to us.We want to take our fans and new listeners on a journey and to pull out their own meaning for themselves from each of our songs.” Since the release Metaltalk enthused “Great songs, intelligent writing, intuitive production.”, Emerging Rock Bands identified “They genuinely do sound different to everyone else”, Metalplanet Music stated “One of THE best releases of 2024” and Overtone exclaimed “An incredible album, 9.5/10.”
Having recently opened for Feeder to sold out crowds the band have shared the stage with heroes in Placebo, Noel Gallagher, Frank Carter and The Rattlesnakes, in addition to a rapturous reception at The Isle of Wight Festival and a fantastic ovation at Planet Rockstock. They are on a mission to leave no head left unturned with a local festival appearance at Station 18 Swansea followed by more shows and ventures to Europe to be announced.
“We believe ‘Too Hot To Handle’ really showcases our diverse range of writing and sound, we’re not to be pigeonholed into one way stylistically! Ultimately you can be who you want to be, make the music you believe in and you shouldn’t care what anyone says about what you choose to do in life as it’s simply too short.” Join The Now and live in the moment.
Head turning rising rockers The Now release their catchy, synth and guitar driven new single ‘Truth Always Comes Out In The End’. “It’s about the upper classes and the political elite using the working class as pawns for their own game. We as individuals will never have the power to override their demands and as a working class group we depend on the truth of their actions to come out and bring them down.” The engaging and charismatic frontman Shane Callaghan defiantly states, “Think about the way in which the Conservatives have lessened their grip on the government and the truth now coming out about what they did during lockdown.”
The conversation provoking track is taken from their much awaited and highly dynamic debut album ‘Too Hot To Handle’ out now on CD/vinyl and all digital platforms via Trew Music direct from the band website. Accompanying the release is the impactful and striking video highlighting the story behind the song that etches a mark on the viewer.
Hailing from South Wales UK, the energetic 4 piece are made up of Shane (lead vocals/guitar), Callum Bromage (guitar/vocals), Jay Evans on (bass/vocals), Will Scott (drums), as a live band they ensure that not only will you see one of the best shows around, there’s a place for you to escape the mundane fallacies of day to day life and to be part of something bigger than you can imagine. Their hooky, instantly relatable music has been featured as a Planet Rock Track of The Week, on ITV, BBC Radio 2 Johnnie Walker Show, Sky Sports to name a few. The stunning debut was recorded at the highly renowned Real World Studios and produced by Grammy Award winning Oli Jacobs, (Peter Gabriel, The 1975).
“It’s a safe bet to say that we have something for everyone and we’ve all been through difficult times in our lives – from emotional break ups, to the ever changing transitions we face and obviously the challenges of losing people close to us.We want to take our fans and new listeners on a journey and to pull out their own meaning for themselves from each of our songs.”
Having supported Reef, Florence Black and shared the stage with heroes in Placebo, Noel Gallagher, Frank Carter and The Rattlesnakes, in addition to a rapturous reception at The Isle of Wight Festival and a fantastic ovation at Planet Rockstock they are on a mission to leave no head left unturned. The year ahead is finely poised with their headlinealbum launch show at O2 Academy 2 Islington tonight and two special shows opening for the legendary Feeder in Bristol and Cardiff the following nights. Ventures to Europe to be announced.
“We believe ‘Too Hot To Handle’ really showcases our diverse range of writing and sound, we’re not to be pigeonholed into one way stylistically! Ultimately you can be who you want to be, make the music you believe in and you shouldn’t care what anyone says about what you choose to do in life as it’s simply too short.” Join The Now and live in the moment.
Vibrant and attention grabbing rockers The Now are proud to announce their much awaited and highly dynamic debut album ‘Too Hot To Handle’ for release March 1 on CD/vinyl and all digital platforms via Trew Music, pre-order/pre-save HERE.
“We’ve been really inspired by some of the brave stories told by people who have suffered from mental health.” Opening up the charismatic and engaging frontman Shane Callaghan says of the theme of the title track, “We all read some remarkable stories during men’s mental health week and still continue to read about the stresses that people can come under and we thought there’d be nothing better than writing a song about it and pulling in a collection of our experiences and stories in life so far across our debut.”
The album title track opens and is swiftly followed by balls to the wall ‘Devil Inside Me’…with this hard hitting one-two they map out their clear intent to entertain, inspire and incite powerful emotions from the off. Highlighting the sonic breadth of the bands sound, the sweeping ballad ‘Live And Die’ and the epic ‘Time Is Over’arejuxtaposed by the swirling ‘Girl You Got Me’ and the defiant anthem ‘Get Out’ which reflects upon some of the nefarious characters that can be met along the way.“It’s a safe bet to say that we have something for everyone and we’ve all been through difficult times in our lives – from emotional break ups, to the ever changing transitions we face and obviously the challenges of losing people close to us.We want to take our fans and new listeners on a journey and to pull out their own meaning for themselves from each of our songs.”
Hailing from South Wales UK, the energetic 4 piece are made up of Shane (lead vocals/guitar), Callum Bromage (guitar/vocals), Jay Evans on (bass/vocals), Will Scott (drums), as a live band they ensure that not only will you see one of the best shows around, there’s a place for you to escape the mundane fallacies of day to day life and to be part of something bigger than you can imagine. Their hooky, instantly relatable music has been featured as a Planet Rock Track of The Week, on ITV, BBC Radio 2 Johnnie Walker Show, Sky Sports to name a few. The stunning debut was recorded at the highly renowned Real World Studios and produced by Grammy Award winning Oli Jacobs, (Peter Gabriel, The 1975).
Having supported Reef, Florence Black and shared the stage with legends in Placebo, Noel Gallagher, Frank Carter and The Rattlesnakes, in addition to a rapturous reception at The Isle of Wight Festival and a fantastic ovation at Planet Rockstock they are on a mission to leave no head left unturned. The year ahead holds in store their headlinealbum launch show at O2 Academy 2 Islington March 7 with tickets on sale HERE and a local appearance at Station 18 Festival, Hangar 18 Music Venue Swansea with more shows, festivals and ventures to Europe to be announced.
“We believe ‘Too Hot To Handle’ really showcases our diverse range of writing and sound, we’re not to be pigeonholed into one way stylistically! Ultimately you can be who you want to be, make the music you believe in and you shouldn’t care what anyone says about what you choose to do in life as it’s simply too short.” Join The Now and live in the moment.
South Wales four piece The Now are proud to release a brand new single ‘Get Out ‘ via Trew Music, ahead of the release of their debut album in Spring 2024.
The infectious ‘Get Out’ is a fast moving classic, that will grip the listener from the very first hearing and simply refuse to let go.
Recorded at Real World Studios and produced by Grammy Award winning Oli Jacobs, who has previously worked with Harry Styles and The 1975, ‘Get Out’ tells the story of an emerging band who have been severely let down by their record company and having to start their career all over again.
In 2021, the band’s single, ‘Dr Jones’ managed to start their rise to success with it featuring on BBC Radio 2, The Rock Show with Johnnie Walker and also numerous plays on Planet Rock with Wyatt. The first single, ‘Holy’ from the band’s debut EP in 2022 gained a huge amount of airplay around the globe. Apart from plays on BBC and numerous independent stations in the UK, it was “The Coolest Song in the World” for a week in Little Steven’s Underground Garage on Sirius XM across North America.
2023 saw the first single ‘Devil Inside Me’ from the album once again picked as “Coolest Song In The World” in Little Steven’s Underground Garage Sirius XM show as well as Track of the Week on Planet Rock!
Having recently supported Reef and Florence Black and performed at The Isle of Wight Festival, The Now are on a mission to leave no head left unturned and one can be sure, this is only the beginning for the band.
The Now consists of: Shane Callaghan on Rhythm Guitar & Lead Vocals, Will Scott on Drums, Callum Bromage on Guitar & Vocals and Jay Evans on Bass Guitar & Vocals.
Holy Coves’ Welsh, singer songwriter Scott Marsden sits down with some of his favourite bands and artists on the independent music scene to discuss their story and how they got started, the independent music scene in general and their future plans, for the Music Scene Wales’ independent music series. So far the series has included conversations with Welsh band The Now, English bands Skylights, The Shed Project and The Heavy North and Scottish band Dictator. You can read each conversation below.
South Wales four piece The Now release another fantastic brand new single ‘Girl You Got Me’, via Trew Music, ahead of the release of their debut album later this year. The song is accompanied by the release of a new music video.
Recorded at Real World Studios and produced by Grammy Award winning Oli Jacobs, who has previously worked with Harry Styles and The 1975, Girl You Got Me tells the story “When you believe you’re set not to fall in love again after previous heartaches, that one person comes around and catches you while you’re weak and brings you back to your feet – But at the same time you’re on your knees caught up in love !”
In 2021, the band’s single, ‘Dr Jones’ managed to start their rise to success with it featuring on BBC Radio 2 – The Rock Show with Johnnie Walker and also numerous plays on Planet Rock with Wyatt featuring the track on his show “The New Rock Show”. Not long after the release of Friendly Fire, they were contacted by BBC Introducing Wales presenter “Adam Walton” to air ‘Friendly Fire’ on the station.
The first single, ‘Holy’ from the band’s debut EP in 2022 gained a huge amount of airplay around the globe. Apart from plays on BBC and numerous independent stations in the UK, it was “The Coolest Song in the World” for a week in Little Steven’s Underground Garage on Sirius XM across North America. Further singles from the EP ‘Shoot Them Down’ and ‘Rockstar’ continued the success garnering swathes of airplay.
This year has seen the first single (Devil Inside Me) from the album once again picked as “Coolest Song In The World” in Little Steven’s Underground Garage Sirius XM show as well as Track of the Week on Planet Rock !
Having just recently supported Reef and Florence Black. The Now are on a mission to leave no head left unturned and one can be sure, this is only the beginning for The Now, with their debut album and festival performances already lined up 2023.
The Now consists of: Shane Callaghan on Rhythm Guitar & Lead Vocals, Will Scott on Drums, Callum Bromage on Guitar & Vocals and Jay Evans on Bass Guitar & Vocals
South Wales four piece The Now are proud to release a brand new single ‘Devil Inside Me.’
The infectious ‘Devil Inside Me’ is a stadium-ready anthem, that will grip the listener from the very first hearing and simply refuse to let go.
“From the big sounding guitars to the delayed vocals in the chorus, you just don’t know what’s going to happen next, the sounds we used really fit the story well.”- exclaim the Now.
Recorded at Real World Studios and produced by Oli Jacobs, who has previously worked with The 1975, the Devil Inside Me tells about “your typical lad who likes to go out partying in his local town and what he gets up to…. Not knowing when to call it a night.” Stevie Van Zandt is already set to play the Devil Inside Me on his Underground Garage show.
in 2021, the band’s single, ‘Dr Jones’ managed to start their rise to success with it featuring on BBC Radio 2 – The Rock Show with Johnnie Walker and also numerous plays on Planet Rock with Wyatt featuring the track on his show “The New Rock Show”. Not long after the release of Friendly Fire, they were contacted by BBC Introducing Wales presenter “Adam Walton” to air ‘Friendly Fire’ on the station.
The first single, ‘Holy’ from the band’s debut EP in 2022 gained a huge amount of airplay around the globe. Apart from plays on BBC and numerous independent stations in the UK, it was “The Coolest Song in the World” for a week on Little Steven’s Underground Garage on Sirius XM across North America. Further singles from the EP ‘Shoot Them Down’ and ‘Rockstar’ continued the success garnering swathes of airplay,
Having just recently supported Reef and Florence Black. The Now are on a mission to leave no head left unturned and to celebrate the ‘Devil Inside’ release play an intimate show at the Camden Assembly on 22nd February 2023.
As a statement of intent, ‘Devil Inside’ is an intelligent and confident anthem. And one can be sure, this is only the beginning for The Now, with their debut album and festival performances already lined up for 2023.
The Now consists of: Shane Callaghan on Rhythm Guitar & Lead Vocals, Will Scott on Drums, Callum Bromage on Guitar & Vocals and Jay Evans on Bass Guitar & Vocals
Holy Coves Singer songwriter Scott Marsden sits down with Will, Jay and Callum from The Now to discuss the band’s new album, their evolution and their love and close relationship for their manager Gary.
Scott – I know I’ve written about your EP but look at this as an introduction for you all to Music Scene Wales! In your own words, who are you and where are you from?
Will – My name is Will, I’m from a place called Costa Del South Wales in the South Wales Valley.
Callum – I’m Callum and I’m from Swansea.
Jay – I’m the bassist and I’m from sunny Merthyr, rough and ready!
Scott – How long have you been together in the band?
Jay – The bands been together five years but the line-up we have now has been going for just over a year and we’ve actually started making a bit of noise on the music scene and stuff like that.
Will – Like with all the bands when they first get formed people come in and leave, it takes a while before the right members gel and I think that’s where we are now the four of us are the right four for the band. And I think it’s been the most successful period of the band in the last year, *cough since I joined! And were going from strength to strength.
Scott – I can relate to that, with Holy Coves every project I’ve done I’ve always worked with different people. It’s taken me until now to get the band I wanted for live and in the studio! Where you guys are at now is where it will be remembered. Whatever was before doesn’t really matter now. This is the band today, does it feel like that for you?
Jay – Yes!
Will – I think so, mainly because, obviously we went to Real World Studios, we did the EP, we signed to this Indie Label for a bit then we decided not to be signed to them anymore. That’s kinda the best way I can put that without going into too much detail. We’ve done tours and we’ve done some really big gigs. We’ve just recorded the album. I can’t speak for the rest, I know you did EPs but it wasn’t as serious as this?
Jay – No definitely not.
Scott – From the outside it definitely looks like it’s starting to work. If I like something I like to watch it develop and try to help if I see that potential early on. But at the end of the day it’s you guys that have to do it. It helps to have good people around you but it’s down to all of you. I definitely see the potential and I can see this becoming massive for you all. I love the EP, how did that come about? What was the concept behind it?
Jay – It was for the label at the time, the plan was to record an EP and an album but things just didn’t go to plan then we parted ways. We went in and done the EP then released two singles! That’s how it happened.
Will – We didn’t actually plan to do an EP It was on the contract for the label, It was part of the deal. There was one or two songs then that created the EP. It was one of those, I wouldn’t say rushed but it wasn’t one of them we were writing for months and months like the album. We just got in there and luckily enough it turned out decent.
Scott – Sometimes it works to do things off the cuff, less time overthinking things. It does work but then again it feels like it’s taken my whole life to make this new record! So you were signed to this label and then you parted ways, Gary still looks after you? He’s your manager still isn’t he?
Jay – Yeah Gary look after us, He’s great Gary is.
Will – We were signed to a label and it was our decision to not be signed to the label which speaks volumes without getting into it and being sued! We just got to the point where we thought we didn’t want to be signed to them anymore and thought it would be better to do it on our own. To be honest I think most bands are these days because even the major labels aren’t willing to put their money where their mouths are anymore. It’s all about how big your social media presence is.
Jay – How much money you can make us!
Scott – I totally understand that that’s why I have Yr Wyddfa Records, no middle men! If you’ve got a good relationship with your manager, it’s all you really need. This DIY thing isn’t all that bad, it works for me and it could also lead to the right deal for you. You’ve gotta have a starting point though.
Jay – Yeah at the moment were just going with the flow. The plan was to get a label obviously it does help with funding. At the moment were going down the DIY route but it’s not the end goal!
Will – For me it’s not just about being signed to a major label and have a pool in my back garden, which would be fantastic!
Scott – In Merthyr?!
Will – Ha! Yeah I’ve most probably got a pool in my back garden after the weather we’ve been having! Being signed to a major label gives you time doesn’t it, you don’t have to work nine to five. None of this I can’t get to a gig in Glasgow because I’ve got work at seven in the morning. It gives you that luxury of time!
Scott – So what’s happening with the album? Has that been made yet?
Will – The albums all done and dusted! PRs really important when it come to putting your music out there. We’ve got some decent PR lined up. With the amount of music there is music is worthless really. You can just go onto Youtube and listen to everything that’s ever been recorded and it doesn’t cost you any money. I think that’s why PR is really important to try sending a rod out into a massive ocean of people listening to music and hope you get a few bites innit!
Scott – It’s definitely half the battle having the right press. That combination with a good manager could mean you do really well down the DIY route.
Jay – With the album and our manager Gary, were all in. He’s spending silly money on the album, silly money on PR. The PR company we’ve got, they do the likes of Justin Bieber.
Scott – Well that’s going to be expensive! That is next level PR for sure! I think your better off spending money on that rather than a label half heartedly spending on it. So you recorded the album at the famous Real World Studios. How did that go? Was it difficult?
Jay – Just the studio itself is like heaven on earth really, it’s such a good environment to be in.
Will – We did it in ten days. We didn’t hang about, obviously money is tight so we couldn’t stay there for a month recording because of the costs. Oli Jacobs was the producer, he worked with The 1975! We gave him free range to change anything up, which he did. All the songs he took in were just a four-piece band, verse, chorus, verse, chorus, loud! Sometimes he pulled back, sometimes he changed it completely and I think definitely for the better.
Jay – It suits a lot of people’s ears, It’s not just stuck in one genre which we were. There’s nothing wrong with that, rock is a good genre to be in. It’s a very versatile album. No song is the same. It’s very different to what we normally do. There’s no other album out there that sounds like that at the minute, not in an arrogant way, it’s just different, it suits everyone.
Scott – So this is different than what’s to be expected? Compared to your singles and the last EP!
Jay – Very different.
Will – I think more like an evolution of the band, obviously when we did the EP we had only been in a band together for a few months so you just go in there with a few songs and you do what you know, but I think with this we used different influences and got to know Oli quite well because we had already worked with him on the EP. There was a lot of back and forth in the build-up to the album. It’s now evolved into our sound and I think we will move on and be stronger from here.
Scott – I really want to hear this album! It sounds interesting! From where you were at which grabbed me early on was the early Manics rock sound! Proper rock music, great albums, you did it justice. That early Manics stuff really made me tick and so did yours. So it sounds like your happy with your evolution? Is it something you set out to do or was it more organically?
Jay- Organically really, we didn’t try and go there. With Ollie he’s so used to producing Pop records with the 1975 that we just let him go wild on it.
Will – The big thing for us is there’s a million rock bands that sound like rock bands out there, rock is done to death now. Not that that’s a bad thing but there’s a lot of generic sounding rock bands out there and that’s fine, I think we fell into that category with the EP. I like the stuff on the EP but I think with the album it’s just crossed over into the sort of modern sounding sort of genre. When we first heard it back we were a bit like is this us? Are we happy with this? Do we want to stay closer to our roots or go with this more 2022 sound, but you know, we still keep it real.
Jay – Yes it’s still us, it’s still us but with a twist ha!
Scott – What do you think Callum? Are you happy with the evolution?
Callum – Yeah exactly what they said. Quite commercial in some ways, I think it needed a change.
Scott – It’s a difficult thing the evolution of a band, it can go the opposite way and you can all fall out. Its good your happy with it, if you were to put it into a genre or a few genres how would you describe yourselves?
Will – I’d say it’s sort of like Muse, more commercial sort of sounding, a little bit more poppy. It’s a rock album with a hint of electronic in there.
Scott – Commercial can sometimes be looked at as a negative but your saying it in a good way like it will connect to a lot more people?
Will – Yeah I think it will capture more of an audience, it’s not just going to be the rock crowd. Some of the songs on there will cast a net out into a bigger surface area to get a few more of the other fans.
Scott – So has Oli mixed the album as well as produced?
Will – Yes.
Jay – Yes.
Scott – Has it been mixed and mastered already?
Jay – Its going in for masters next week.
Scott – It’s an exciting time, for me nothing beats making a record, It’s a magical process. I love it. So you’ve just played a gig with the band Reef in one of my favourite places in Wales, Tenby! My wife and kids love it down there. Pembrokeshire is beautiful. How did that go?
Jay – Yeah it was really good, to be honest we had a better reception than Reef did!
Scott – That’s probably because your Welsh and obviously phenomenal live!
Jay – Reef we’re class live, they were awesome. It’s probably because we were sat at the merch stand afterwards, people tend to make more of a fuss.
Scott – So what have you got planned for next year? Gigs, tours, album?
Will – As far as the albums concerned obviously Gary, our Manager will put the feelers out and see where it goes. We will most probably put a single out at the beginning of the year and go from there.
Jay – We’ve got massive shows coming up.
Will – We can’t say because there they’re not confirmed, if I ever mention a gig that’s not been confirmed it seems to never happen, like I jinx myself and it always goes tits up!
Jay – There’s one big thing that’s been confirmed, it’s a very big one but we can’t say yet!
Scott – Even though it’s been confirmed you can say?!
Jay – No.
Will – We’ve had email confirmation, that’s about it.
Scott – Are you still worried Will?! That it won’t happen and you’ve jinxed it?
Jay – Until I see that poster!!!
Scott – I understand that you can have it all confirmed and then it can still go wrong too. I can see what Gary is doing is doing for you as a manager. I can see the bigger picture from the outside and where I think it will go for you personally. I think you’re gonna be massive. Just because you’ve got everything in place now and it sounds like you’ve got an amazing manager too and I think that’s the key factor here.
Jay – Oh yeah! Without Gary I think we wouldn’t have done any of this, the label was no part of our success, Gary is the base of everything we’ve done so far.
Will – The good thing with Gary is in previous bands I’ve had profile managers who haven’t given a shit about me as a person whereas Gary cares about us all. We know he cares about us individually and I think that’s really important as well as being in a band, knowing that the managers got your back on a personal level as well.
Scott – That’s great to hear, really makes me happy to hear this a lot. Great speaking to you all today lads. It’s been awesome. I’m rooting for you, Good luck to you all, you’ve got our full support at Music Scene Wales!
Four piece rock band The Now from South Wales released their debut EP ‘The Truth Always Comes Out Inthe End’ earlier this year. A very strong EP with infectious guitars, fantastic vocal melodies and a straight to the point rock sound, they really arent trying to be anyone else. A very versatile, all round EP which shows off their talents and huge potential.
The band have been playing together since 2018 releasing numerous singles. The EP includes the singles Shoot Them Down, This Town, Rewind, Rockstar and the brilliant single and opening track Holy.
Its easy to see why they’re picking up new fans all across the circuit. Definitely ones to watch out for! The band have been recording their debut album in Real World Studios. Im really excited about this and what’s to come!
They have accounced they will be supporting legends ‘Reef’ at De Valence Pavillion on October 14th. Tickets on sale now via Ticketmaster.
Scott Marsden #Musicscenewales @Musicscenewales musicscenewalescymru@gmail.com
Indie Revolution 